Business

My Ethical Manifesto

Recently, I have been making an intentional effort to consciously shape my identity. I have a notion page that outlines a list of choices I make about what I want my identity to be that I read out loud to myself every week. Some of these choices, like “I choose to be a bridge-builder and I seek to find commonalities instead of differences,” are born out of self-awareness. Others, like “I choose to be encouraging and empathetic towards others” are more aspirational aspects of my self-identity that I am actively working on building towards. One of the items on my self-identity list is “I choose to act ethically in all things I do. I don’t take shortcuts and I don’t compromise on my morals.” This semester I took a business ethics course that gave me an excellent opportunity to think deeply about the ethical beliefs and values that I want to guide my personal and professional conduct. Our final project was to write a paper describing the characteristics of a responsible leader. Our professor encouraged us to think of this as more of a personal manifesto than a simple assignment and I thought it would be worth sharing and keeping updated. Think of this as a guide of the kind of leader I aspire to be and the characteristics I will be looking for anyone I choose to work for.

My definition of an ethical and responsible leader has coalesced around six main pillars.

  1. Lead from a place of vulnerability

  2. Provide others with an ideal to strive towards

  3. Treat everyone with honor

  4. Courageously challenge the status quo

  5. Invert the Fundamental Attribution Error

  6. Don’t take shortcuts.

Lead from a place of vulnerability

I believe that one of the most important things that a leader can do to promote a culture of ethical and responsible business practice is to lead from a place of vulnerability. From Enron, to WorldCom, to Theranos, we have seen the danger that comes from leaders who promote a culture where they are above reproach. The challenge for leaders must be to create an environment where immoral behavior is not given the opportunity to flourish. Otherwise decent people do bad things when their environment puts pressure on them be it from peers, authority, incentives, roles, or the system within which they find themselves. Those who are used to professional success are especially prone to suffering from the ‘Bathsheba Syndrome’ of thinking that they are entitled to special treatment and that the rules don’t apply to them.[1] Maintaining an air of humility and vulnerability is one of the most surefire ways to create an environment where there are no shadows for unethical behavior to fester. When a leader acknowledges that they are not always right and welcomes critical feedback they create an environment where issues are brought to light instead of hushed up in darkness. On the other hand, if a leader surrounds themselves with “yes men” and creates a culture where they cannot be questioned, the chances that they act unethically themselves, even if unintentionally, are significantly multiplied. As is the chance that their underlings will cover up unethical behavior out of fear of the leader’s reaction. By leading from a place of vulnerability, by looking at challenges or failures as an opportunity to learn and grow, leaders create a culture that encourages responsible behavior and discourages immoral actions.

Provide others with an ideal to strive towards

              A responsible leader should provide an ideal to strive towards for both themselves and their employees. In Brent Weeks’ Lightbringer series, they have a word for the empire’s commander-in-chief: “Promachos” which means “The One Who Goes Before Us to Fight.”[2] I believe that the modern responsible leader should be one who leads by example. Someone who sets the bar high for themselves and provides their team with an aspirational ideal to strive towards. A Promachos. When given the chance, people tend to rise to the occasion. This is exemplified by the fact that people are more likely to act ethically when they are reminded of their morals or asked to take an honor pledge.[3] When a leader holds themselves and those around them to a higher standard and points their team towards an aspirational purpose, people will be drawn towards living up to those ideals. French novelist Antoine de Saint-Exupéry is quoted as having said, “If you want to build a ship, don’t herd people together to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.”[4] People are much more motivated by purpose or mission than they are from the rigid and dogmatic rules that seem like the strategy de jour of the modern workplace. A common pitfall of leaders is getting too involved in telling people what to do instead of telling people where to go. While working as the CEO of Expedia in 2003, Dara Khosrowshahi captured this ideal perfectly when he said a young engineer confronted him and told him that “you’re telling us what to do, but not telling us where to go. If you tell us where to go we’ll do it because we believe in you, tell us where to go and then we’ll do it.”[5] Great leaders create the vision for the company and then trust their people to do what it takes to accomplish that vision. This promotes people having the space to think for themselves and avoids situations where employees stop scrutinizing work through a moral lens or avoid thinking critically about whether their current course of action is the right one.

Treat everyone with honor  

              It is critical for leaders to treat others with honor. With fairness, respect, and empathy. The importance of this is grounded in my personal Christian belief system where all people are created in God’s image. As such, our value is intrinsically based, not on what we do, but on who we are and that means that everyone, whether they be an executive or a janitor, deserves to be treated with empathy, respect, and dignity. This requires us to treat people with honor regardless of what ethnic, social, sexual, or religious group they may belong to. Treating people honorably also means being fair to them. It means treating people like the adults they are and communicating with them in a direct way.  To dole out praise or criticism when warranted. To tell people the truth, not what they want to hear. Ambiguity in the workplace is opportunity for unethical behavior to flourish and a responsible leader must do their upmost to be clear and direct. Netflix is a company that exemplifies this brand of respectful, but direct communication perfectly. Netflix is focused on building a high-performing team and they think of themselves more like a sports team than a family. They honor their employees by treating them like adults and trusting them to make responsible decisions for themselves as exemplified by their 5-word policy for travel, entertainment, gifts, and other expenses: “Act in Netflix’s Best Interest.”[6]

Courageously challenge the status quo

              One of the more important things a responsible leader must do is promote a culture where people feel empowered to question the status quo. Speaking truth to power is never easy, but it is vitally important. A leader is responsible for doing what they can to empower their employees as much as possible and I believe that the best way to do this is to set a tone of questioning how things have always been done. Leaders must push themselves and their employees to always ask “why” and to reexamine previously held maxims in light of changing circumstances. In his inaugural address to students at the University of St. Andrews, philosopher John Stuart Mill stated that “bad men need nothing more to compass their ends, than that good men should look on and do nothing.”[7] If leaders do not promote a culture of questioning established orthodoxy and convention, the chance that their employees will stand up in the face of immoral actions is minimal. One way that leaders can do this is to consciously subvert the pressures that may lead employees to act unethically. An example of how this can be done on a personal level comes from my parents. A common refrain of theirs is to “always live within your means.” Part of this advice is given from the perspective of being fiscally responsible, but the second order meaning is to always have “screw you money”. Having a financial cushion gives you the ability to never compromise on your ethics if you are asked to do something immoral for work. If your boss is pressuring you to do something you know to be wrong, you are much more likely to be able to stand up to them if you have reduced the financial pressure of making ends meet by spending within your means. If you are left with no other option, you can always walk away. It is important to safeguard the optionality to leave, but the best option is to build an organization where people are willing to stand up for what they believe to be right. In the workplace, I think leaders can promote a culture that challenges the status quo by focusing the organization on pursuing “knowledge” over being “right”. A leader who sets the tone by challenging themselves and others to always critically examine why things are done the way they are and question whether they can improve will be a leader who empowers their employees to courageously stand up and be counted when they know that something is wrong.   

Invert the Fundamental Attribution Error

             The Fundamental Attribution Error is our tendency to explain away our faults or missteps while holding others to account for even the most minor of infractions. I believe that a responsible leader should seek to invert the fundamental attribution error by holding themselves accountable based on their actions while giving others the benefit of the doubt and allowing for the possibility of extenuating circumstances. In his 2005 commencement speech to the graduating class of Kenyon College, American author David Foster Wallace outlines the practical application of this maxim in a speech titled: “This is Water.”[8] He discusses how easy it is to fall into the “default setting” of assuming the whole world is out to get you and believing that you alone are a victim of everyone else’s laziness and ineptitude. The challenge he prescribes is to awaken yourself to an awareness of the world around you. To not get mad at the car that cuts you off in traffic because you allow for the potential that they may be rushing their wife to the hospital. Just as a goldfish may live their entire life without questioning what water is, so too can people live their lives without taking agency for themselves and acknowledging that they are part of a larger human existence than the myopathy of their personal perspective would lead them to believe. I believe it is crucial for a responsible leader to cultivate this openness to giving others the benefit of the doubt. Even if sometimes they will be disappointed, I personally believe that it is better to be optimistic and wrong than pessimistic and right. Andy Rachleff, CEO of Wealthfront has a great philosophy for operating called “putting the gun in the other person’s hand.”[9] The idea is when entering a business deal or negotiation to give the person on the other side of the table the opportunity to set the terms. Either they do so fairly and you know that you would like to work with them again in the future or they act in an unscrupulous manner and any short-term pain from the deal is well worth the knowledge that you won’t expose yourself to them again. Inverting the Fundamental Attribution Error allows you to empathetically see the world through other people’s eyes and give them the benefit of the doubt. This may lead to pain in the short-term, but it is the responsible thing to do in the long-term as you will, over time, self-select out of relationships with people who take advantage of your or act immorally.

Don’t take shortcuts  

              It seems to me that much of corporate ethical misconduct stems, not from a place of malicious intent, but from simply making the decision to take shortcuts which compounds upon themselves and leads to situations where people feel forced into unethical behavior. One compromise leads to another and eventually a morally upstanding person can find themselves in unanticipated moral ambiguity before too long. Clay Christensen’s belief that “it’s easier to hold your principles 100 percent of the time than it is to hold them 98 percent of the time” rings true.[10] The slightest compromise of your morals or ethics opens the door to future misconduct. This can be a path towards destructive habits and behaviors for both individuals as well as organizations. An insidious form of this propensity to take the easy way out is seen not just in misconduct itself, but in organizations who are willfully ignorant and turn a blind eye to unethical behavior going on under their watch. Not only does taking the easy way out often lead to morally unstable ground, but it delegitimizes good efforts. In class we talked about how if a kid cheats during a soap box derby, he will never know if he could’ve won without cheating. It is obvious how cheating harms others, but I would argue that much more of the damage falls on ourselves. One of my favorite mantras to think of is the idea that “we are building our own house” from the book Chop Wood, Carry Water.[11] The story told is about a famous architect who is asked to build one final home on the eve of his retirement. Begrudgingly, he goes about the project without his usual precision and enthusiasm. Once the home is completed his boss hands him the keys as a thank you for his years of service. Unbeknownst to the architect, he had been building his own house the whole time and if he had known so, he would’ve put much more time, thought, and effort into it. Taking shortcuts in life degrades the house that we are building for ourselves. A responsible leader needs to consider the impact that their words and actions have on others, but just as importantly they must be cognizant of the impact it has on themselves. A career is a marathon and surviving it with your dignity and ethical self-identity intact is the real winners’ medal. When I think of a responsible leader, I think of someone who steadfastly refuses to give in to the temptation to take shortcuts. I think of one of my all-time favorite literary characters, Dalinar Kholin, and his self-realization that “the most important step a man can take. It’s not the first one, is it? It’s the next one. Always the next step, Dalinar.”[12]

I hope this was interesting and that the transmission from paper to blog post wasn’t too forced. If you haven’t taken the time to lay out the ethical paradigms you aspire to hold yourself to, I can’t recommend the process enough. It is enlightens your own actions and helps you identify environments that align with your ethical compass vs those that may put you in a situation to compromise it.

As with everything I write, this is a snapshot of my perspectives at this point. I am sure that as I continue on in my career and find myself in positions where leadership is more of a focus, that these principles will grow and evolve. I still think there is immense value in charting them out and questioning what you think to be ethical.

Journey before destination and until next time.


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Sources:

[1] Wyatt Olson, “Do Fired Navy Cos suffer from ‘Bathsheba Syndrome’?”, Stripes, March 14, 2002, https://www.stripes.com/news/navy/do-fired-navy-cos-suffer-from-bathsheba-syndrome-1.171525  

[2] Brent Weeks, The Burning White, (Little, Brown Book Group, 2019), pg. 27.

[3] Dan Ariely, The Honest Truth About Dishonesty: How We Lie to Everyone—especially Ourselves (New York: Harper, 2012), Chapter 2.

[4] Randy Howe, 1001 Smartest Things Teachers Ever Said, (Lyons Press: An Imprint of Globe Pequot Press, Guilford, Connecticut.), Page 51.

[5] Zameena Meija, “Here’s the moment Uber’s new CEO pick gained confidence in himself”, CNBC, August 28, 2017, https://www.cnbc.com/2017/08/28/when-ubers-ceo-pick-dara-khosrowshahi-gained-confidence-in-himself.html

[6] “Netflix Culture”, Netflix, https://jobs.netflix.com/culture

[7] John Stuart Mill, Inaugural Addresse, Delivered to the University of St. Andrews. Feb. 1st, 1867, (Longmans, 1867), pg. 36.

[8] David Foster Wallace, This is Water, Farnam Street, https://fs.blog/2012/04/david-foster-wallace-this-is-water/

[9] “Building Something People want to Buy, with Andy Rachleff,” Invest Like the Best, Episode 42, https://investorfieldguide.com/andy/

[10] Frances Bridges, “Lessons from Clay Christensen’s ‘How Will You Measure Your Life?’”

[11] Joshua Medcalf, Chop Wood, Carry Water, (CreateSpace Independent Publishing Platform, 2015), pg. 6.

[12] Brandon Sanderson, Oathbringer, (Tom Doherty Associates, 2017), pg. 1132.